Posts Tagged ‘Service Design’

EnviroKit

March 1, 2009

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As i have mentioned many times for the last two weeks we were working on a school project for DSB (the danish rail service) DSB are currently in a great position of already being recognised as a very sustainable company. But with the current climate change they want to go beyond being a service provider of public transport and see how they can inspire people to have more sustainable living habits and be socially aware. So our job for this project was to work in groups to design new services that would act as a platform for people to make more environmentally friendly decisions and actions. It was a very intense week, but fantastic at the same time. We started with a day of intense research then by the second day we had to have an idea to start prototyping. The majority of our time was spent developing our services, creating experience prototypes that would shape and improve our ideas.

Our idea was based on the idea of educating children. We chose this target group due to the existing community that already exists within a school between the teachers children and parents…we felt this was a very strong starting point for our concept as there is already natural communication between them. Our idea is a service called “enviroKit”

enviroKit is a service which provides schools with a tool kit that enables teachers to implement new participatory methods of educating children about sustainable living, focusing on….

“OBSERVE and LEARN”
“make your own decisions”
“learn intuitively through doing”

enviroKit tools can be adapted for various exercises, teachers can download new activities from the enviroKit website or instructions on how to build their own. The tools within the kit are designed so that the children will raise questions with their parents, and make them think about their actions….we don’t believe our idea will change the world, we just want to inspire people to take small steps towards living more sustainably. If each person make 1 small change once a week, these small changes  can mount up and make a big difference.

We have a full presentation to explain the concept, which i will post if i receive permission to publish it due to some photographs that are in it. However if you would like to know more i can remove the photographs and making it available for public viewing.

I also have to say a massive thank you to the Live|work team in Olso that have been teaching us for the past two weeks!

Interaction design in Copenhagen

March 1, 2009

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Great news came on Friday that CIID have launched their application process for next year!!!

“The interaction design program teaches students to apply technology to everyday life, through the design of software, products, and services. We believe in a hands-on and user-centered approach to interaction design. Students learn the programming and electronics skills needed to work with technology as a design medium. They conduct user-research and experience prototyping to provide real-world grounding for their concepts. Frequent work in multi-disciplinary teams encourages peer-to-peer learning. A diverse selection of visiting faculty exposes students to a range of expertise.

Next year’s interaction design programme builds on the structure of the pilot year. The twelve month programme is divided into three tiers: foundations, investigations, and the thesis. The foundations are short workshops that provides students with the skills they need throughout the year. The investigations give students the opportunity to pursue in-depth projects around a particular design brief. The thesis provides students with an opportunity to explore an area of their choosing, combining design work with reflection and knowledge generation. Additionally, students will participate in innovation projects: collaborations with industry on briefs of mutual interest.

As an education concerned with the broad potential of design and technology, the interaction design programme is looking for a wide diversity of students. We welcome applicants from all over the world and from any background. You should be curious and creative; enthusiastic about design and working in a cross-disciplinary environment. Whether you’re currently studying or working, you should be interested in the connections between education and interaction design practice. As this is a new programme, we’re seeking students with an interest in helping to shape the education and curriculum. We plan to have a class of approximately 25 students”

I may be a little bias but if you want to study interaction design this is the place to be, the course is awesome, the faculty are unreal and the energy between everyone is great! It is by far one of the best decisions i ever made! If you want to see more about the sort of projects you would be working on check out our microsite.

Children are the hero’s of our enviroment

February 26, 2009

a sneak preview of our service concept on how schools can promote sustainable awareness

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I will write a full post this weekend about the whole project and idea 🙂

AMAZING animation explaining co-design

February 24, 2009

This is an animation that award winning thinkpublic (social innovation and public service design agency) have been produced to explain what co-design is. Not only is it super informative and easy to understand, but it is simply beautiful!Both visually and the experience you receive from watching it I love it!

Platform to change….sustainable changes by you and me

February 17, 2009

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Yesterday we started our first industry project on the CIID pilot year. I have chosen to work on the project run by Mikael Fuhr from the DSB vision Lab and the Live|work team based in Oslo. Our project is called a “Platform to change”

“DSB finds itself in a key position in the climate crisis issue. Partly by coincidence , since trains are the “right” choice of transport from a co2 emission point-of-view, and partly because DSB has a strong environmental policy and record on purchases, materials and waste disposal and even architecture.

That key position could be used and expanded: In addition to acting responsibly as a business, DSB could take upon itself the obligation to lead in promoting awareness of how to deal with the climate crisis. Not solely in the field of train transport, but in general by helping and hosting the collection and sharing of knowledge and ideas in Denmark.

The Brief

In this project we will ask you to design a platform for action where danish citizens can create a cooperative partnership with DSB  and provide a new sense of ownership to transport solutions. This will fundamentally change DSB’s role as a provider of transport to a group of passengers, into a relationship where DSB and travellers are equal partners providing transport services together. DSB can act as the initiator of such a platform, both from a vale perspective and from an infrastructural perspective. DSB sees this as a long-term opportunity, and not  as a short-term business.

Key Themes

Service design, experience prototyping, sustainability,public transport, transportation, grassroot actions, platform, touch-points, service blueprint, user journey.

Service Design Isn’t in the Touchpoint

January 26, 2009

A really interesting post from Jeff, Via design for service

“The other day, a friend of mine from grad school was pondering the distinction between product design and service design since many products are part of a service now. Examples like the iPod/iTunes/ITMS start to blur the line.

Now that I’ve had some time to think about it, I realize that things aren’t as blurry as I initially thought. There are still tons of products that aren’t designed to be part of a service in any way. From kitchen appliances to digital electronics there are plenty of dumb boxes in my apartment. In fact, I only own a handful of products that are connected to a service.

That’s not to say that the products in my home couldn’t be integrated into a service. If I started taking photos professionally with my Nikon D70, it’d suddenly be part of a service. But until then it’s just a beautiful example of product design. Lots of products can be incorporated into services. Think of automobiles. Instead of buying a Crown Vic from the dealer I can rent one from Enterprise, hire one from Yellow Cab or ride in the back of one courtesy of the highway patrol. But that doesn’t mean the people at Ford are service designers.

Even if an interaction designer were to create a touchpoint specifically for a service, something like the digital kiosks for Jet Blue, that wouldn’t necessarily make it service design. Service design isn’t in the touchpoint. It’s in the interconnections between touchpoints and in the behaviors that connect people. Service design lives in the system, not the artifact.

Unless you’re looking at the larger context, you’re doing something other than service design” Jeff howard

keyless video

December 18, 2008

After a few months we have managed to compress the film we made during our ‘video prototyping’ week. The film is a simple concept video for a service called ‘keyless’

Using design in Healthcare

October 20, 2008

image via thinkpublic website

I have just read a fantastic article via the thinkpublic website. Deborah Szebeko founder and director of thinkpublic (public service design consultancy) has published an article in this week’s HSJ (health service journal) outlining the benifits of using design processes and thinking to enhance user experiences within health care. It is well worth a read! click here for the full article

Anab Jain comes to CIID :)

October 20, 2008

“Yellow Chair Stories”

A live service design project carried out by Anab whilst studying at the RCA

On friday Anab jain came in to give us a talk on her work she has produced over the past few years, including some from when she studied interaction design at the RCA and her research work at the Helen Hamlyn Centre. Currently Anab has just set up her own consultancy and is working on near-future mobile and service design projects with nokia design in London. Her website is fantastic and tells you everything she has worked on, very worthwhile reading and extreamly inspiring work!

Video prototyping overview….which ended up quite long!

October 20, 2008

Last week we were focusing on using video as a means of prototyping a concept. After our introductory exercises we were given a loose concept for a service called ‘Keyless’ This service was for people that often loose or forget there keys…over the course of 3 days we were to develop the idea considering aspects like how the service would work (back and front end) various situations and scenarios, security issues, authorization, logistics,convenience, and of course the user experience as a whole.

After developing our idea and knowing how we wanted to portray our service the next step was to storyboard it….the keys steps to follow were:

  1. write down what you want to do
  2. build a character sketch in 1t person
  3. write a story from a 3rd person perspective
  4. create a breakdown of your shots
  5. make a rough storyboard
  6. rehearse and time storyboard
  7. make final storyboard and  FOLLOW IT!

The first concept video we filmed and edited for our ‘keyless’ service was low fidelity and low resolution. We used paper based props which were quick and dirty, this provided the right blend on knowing what was going on, yet eager to learn more about the service…

paper based mobile phone interface

‘KeyLess’ welcome pack prop

card swipe prop

When we had created our first low Fidelity/resolution video we were then able to see where there were holes in our service concept, as well as seeing where unnecessary frames could be cut out and better shots could be used. We used this learning to cut our story boards down to a maximum of 12 key frames and set about creating a high fidelity/resolution version of our video prototypes. For this we created far more realistic touchpoints, using existing products and hacking old ones to create an experience that would be as close to the real one as possible. Unfortunately i can’t upload my video at the moment as the file is too big but i will make a note to compress it or upload it somewhere else on the web. Some shots form the film though…..

Emergence scene-hearing about keyless through a friend

registering with keyless online

Keyless welcome pack prop

mobile phone interface-message from ‘keyless’

At the end of our week we finished with open crits to discuss our work. It was great to get positive feedback as well as constructive criticism. Some of the key point to emerge form these discussions were;

  • When you are video prototyping don’t try to do too much, create something within in your time frame, focus on one area.
  • outdoor shots are better due to the natural source of light-so where possible shoot outside!
  • make it feel as real as possible, remember the little details that make an experience special
  • lets the props tell the story
  • make good touchpoints
  • focus on one aspect of your service for a specific audience and make it super good and convincing!
  • video prototypes are always good for finding wholes in your service
  • be as prepared as possible for showing your video in different environments it can often look very different in different lights or projections to what it does on screen.
  • don’t use music that over powers the video and takes away form the concept
  • use as little text as possible
  • always use a context shot then a close up for important scenes.

Also while i am here…..2 great papers really worth reading:

“Experience Prototyping” by Marion Buchenau and Jane Fulton Suri

“What do prototypes prototype” by Stephanie Houde and Charles Hill

All in all a great week!!A really brilliant course taught by Vinay and Alex!